After the "The Prelude of Taiwanese Animation History (動畫台灣史的前導片)" went viral on the internet in 2014, we visited "Taiwan Bar" for the first time. The polite atmosphere made it clear that we were probably one of the numerous investors seeking a marketing and advertising partnership opportunity based on their creative animation production. After some discussion, Hauar (one of the founders) candidly stated that he was surprised that we proposed a collaboration. Immediately, we arranged a second meeting and he prepared some materials. In fact, we, who were mistaken for an "advertiser", were also skeptical, fearing that the online demo was only a work created by an advertising company for drawing investors' attention.

Hauar emphasized that Taiwan Bar starts with the habits of the digital-native generation using humor to attract attention, but also to use it to deal with difficult and heavy issues. The purpose of Taiwan Bar is to stimulate motivation, not to create educational materials. Furthermore, Taiwan Bar's works will be presented in a series and released regularly. This is because discipline is the foundation for commercialization, regardless of whether it is humor or creativity. Each episode also requires enough time to ferment, from attracting attention, highlighting IP characters, supplementing content, and even community management. If one claims to be a new media company, it is not just about digital technology, but a complete cultural and process transformation.

From "History of Taiwan (動畫台灣史)" and "123 legislative education for the crowd (123募投人)" to "Legal Bar (法律吧)" and "Story Taichung (故事台中)," we choose a theme to collaborate on each year, and after negotiating the principles, we fully respect the creators. The only requirement is that all series must attempt different styles and textual designs, with the goal of at least becoming a leading work for middle school students to explore knowledge, and secondly, to conduct pressure testing for new startup companies. In 2017, an IP that started in the education field officially opened up trademark licensing and established the "Advantech ABLE Club (大抓周教育協會)" two years later, insisting that exploring interests is the key to learning. "Giving children fishing rods is not as good as making them believe that fish are delicious! (給孩子魚竿，不如讓孩子相信魚很好吃！)" We provide more Taiwanese-oriented self-learning resources and digital content that induce learning interest, in order to further achieve the goal of a new generation of educational revolution.